
Oliver Footwear's commitment to product innovation and technology is a continuous process and has pioneered significant improvements to safety and industrial footwear in Australia over many years.
Pioneers in Dual Density Polyurethane (DDPU) Soling Technology.
Oliver was one of the early pioneers of DDPU soling for safety footwear and lead the move toward lighter and more flexible safety boots. This development virtually eliminated the "old" heavy vulcanized sole and provided all day comfort for the wearer.
Development of the NATUREform Wide Profile Safety Toe Cap.
In 1992 Oliver pioneered the use of NATUREform carbon steel safety toe cap scientifically shaped for unprecedented comfort and protection. This Oliver NATUREform cap was incorporated in THE BOOT by Oliver which set new standards in fit and comfort in Australia by ensuring the toes and feet remained comfortable for the duration of the working day.
Introduction of GRIPthane DDPU Soling Technology.
THE BOOT release was followed by the Oliver GRIPthane range of Dual Density Polyurethane safety footwear, offering even more comfort features over traditional products. This sole development was the first Australian safety boot to pass the SATRA EN344 slip resistance test and hence exceed the European Standard for slip resistance.
It was also the first time that athletic sports footwear components, such as PORON 4000 had been introduced into Australian manufactured safety footwear. The Oliver POWERflex Impact Absorption System, not only offered new levels of comfort but also assisted in reducing the incidence of heel strike whilst the cushioning effect helps eliminate foot, leg and lower back fatigue.;.
Pioneer in Dual Density Rubber Soling Technology.
These innovations were then followed by the introduction of SOFTtrac Dual Density Rubber soling technology, a first for Australia.
This development replaced the old single density nitrile/rubber sole with the SOFTtrac sole utilizing two layers of rubber, one high density outer for the tough working surfaces and a lower density softer midsole to cushion impact and improve underfoot comfort.
This innovation has proved to be outstanding success in proving footwear solutions to industries such as emergency services, steel, casting and smelting industry and wherever employees are faced with harsh working environments.
Innovative Oliver SPORTS.
With the increased emphasis on lifestyle, employees and in particular the younger generation wanted to wear clothing and footwear that reflected their life style; relaxed and casual.
In addition, employees who needed to wear safety footwear for their own protection were avoiding the issue, as many were not satisfied with the choice. The old black elastic sided boot was just not enough.
Oliver Footwear set out to meet this expectation by creating a sports range of safety footwear which combined comfort, style and safety protection in one product. The introduction of the Oliver SPORTS range was in part encouraged by the popularity of Nike or Adidas style footwear in the workplace.
The Oliver SPORTS innovation lead the way to a revolution in the safety footwear industry by offering styles that could be worn both at work and socially.
The next step in Comfort… COMFORTcushion Impact Absorption System.
Not content rest, Oliver developed the next step in comfort, the COMFORTcushion Impact Absorption System which uses a combination of Cellular Urethane and PORON. This system not only holds its shape beyond the life of the boot but also provides even more superior cushioning and shock absorption which is of particular benefit for workers who spend most of their day on their feet.
More recently
Oliver's AT's - ALL TERRAIN Footwear for the tough jobs.
Listening to our customers, we recently produced the AT's ALL TERRAIN range specially to suit the demanding work sites in building, construction, mining and similar outdoor environments.
AT's offered two key features, firstly the new Dual Density All Terrain TPU (Thermo Plastic Urethane) soling technology where a lightweight, shock absorbing low density PU (polyurethane) midsole is matched with a hard wearing, high density TPU outsole which provides the superior grip and abrasion resistance.
The second is the new Hi-Impact ALLOY Type 1 protective toe cap which is 40 percent lighter than a conventional steel toecap… another first for Australia.
The initial market response to the Oliver AT's range confirmed that we have met what the work place and job sites have been demanding.
All of the above innovations, many industry "firsts", reflect the Oliver commitment to invest in new product development and our absolute passion to "build" a better and more comfortable footwear solution for working men and women.
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